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Accenture continues acquisition spree with Mackevision purchase
Posted on Thursday, 11 January 2018 08:54
Dublin-based Accenture is set to purchase German visual effects (VFX) company Mackevision Medien Design for an undisclosed sum.

The deal, which is subject to customary closing conditions, provides an exit for Belgian private equity firm Gimv, which initially invested in 2014.

Mackevision claims to be a global leader in computer generated imagery (CGI), which includes 3D visualisation, animation and VFX, and uses augmented and virtual reality technology to create ‘digital twins’ for a more immersive experience.

It has excelled in the automotive industry, signing several high-profile clients, including Audi, BMW, Chrysler, Land Rover, Porsche and Mercedes-Benz.

However, the Stuttgart-headquartered target is arguably best known for its work on the hugely popular HBO fantasy drama Game of Thrones since its fourth season in 2014, winning an Emmy award for outstanding VFX.

Established in 1994, the firm now has 500 employees and locations in Munich, Hamburg, as well as the US, China, Japan, the UK and South Korea.

Accenture, which was founded in 1989, provides management consulting and technology services and now has more than 435,000 employees.

Zephyr, the M&A database published by Bureau van Dijk, shows that this is the 32nd acquisition announced by the conglomerate since January 2017.

For the three months ending 30th November 2017, it reported comprehensive income of USD 1.15 billion, up from the USD 853.94 million posted for the same quarter in 2016.

This improvement can be attributed to a 11.7 per cent increase in net revenue from USD 8.52 billion to USD 9.52 billion during the timeframe.

The New York Stock Exchange-listed buyer operates in over 200 cities in 55 countries and recently launched its extended reality (XR) practice, the market of which is anticipated to be worth USD 162.00 billion by 2020.

Following the transaction, Mackevision will be added to British e-commerce consultant Accenture Interactive’s digital services portfolio and work on these XR technologies.

© Zephus Ltd