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BV snaps up SalesWorks
Posted on Friday, 22 May 2020 09:31
US investment holding company Blarney Ventures (BV) has acquired UK-based sales training and consulting firm SalesWorks.
No financial details were disclosed.
The deal is taking place alongside the creation of a new London-based holding company, Blarney Ventures UK.
SalesWorks provides strategy, structure and advisory services for business-to-business and software-enabled organisations.
The group specialises in two main areas, namely inside sales and sales development, and focuses on high and low value dealmaking, while driving best practices through inbound qualification and outbound go-to-market campaigns.
It also provides customer relationship and call management software for clients, including automation and reporting dashboards.
Furthermore, the company’s SalesWorks academy offers workshops, coaching and consultancies to help support sales teams across the UK.
Its clients include the likes of Toshiba TEC, Access Group and Mitratech.
Following the transaction, Shabri Lakhani will retain his role as the target’s chief executive and become a partner in Blarney Ventures UK.
Matthew Lovanni, managing partner of the buyer, said: “The SalesWorks acquisition bolsters the BV portfolio and opens up a segment of the market that is very synergistic with our core offerings.
“We are excited to have Shabri as a partner, and aim to expand the SalesWorks platform in the European and North American markets while importing other BV companies to Europe."
Lakhani noted the deal would allow the company to offer integrated training activities across a broader range of operations.
Headquartered in Boston, BV houses private and public companies which provide outsourcing services for customers across North America.
Its portfolio includes FullFunnell, VSMA, Fyxer and Practice Alchemy.
According to Zephyr, the M&A database published by Bureau van Dijk, there have been 25 deals targeting professional and management development training providers announced globally in 2020 to date.
In the largest of these, shareholders, including Crescera Investimentos, sold a 28.7 per cent stake in Cayman Islands-based Afya for USD 258.69 million.
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